Case Study

Client

Calvert Kielder

Published

Autumn 2026

Industry

Charity / Accessible Tourism

Services Provided

Website Design / Website Build / Online Booking Integration

Calvert Kielder — Accessible Holidays in Kielder Forest

Calvert Kielder is a uniquely inclusive holiday, outdoor activity and respite centre on a 40-acre woodland site in Northumberland’s Kielder Water & Forest Park. The charity builds accessibility into everything it does — from its nineteen self-catered lodges to the world’s only fully wheelchair-accessible AvatarOne™ ZipCoaster — and it needed a website that did the same.

TWDA designed and built the new site from the ground up, working closely with the Calvert Kielder team and its trustees. The result is a calm, confident and accessible website that makes it easy for families, respite guests, schools, groups and supporters to find what they need and book.

Planning a similar project? Take a look at our website design for holiday lets, pubs and hotels and our charity website design work.

“Accessibility isn’t an add-on at Calvert Kielder, so it couldn’t be an add-on on their website either. Every decision, from the type sizes to the booking journey, started there.”
Terence Walsh – TWDA

Built Around Accessibility — and Bookings

The site brings everything Calvert Kielder offers into one clear structure: self-catered lodges and bed and breakfast rooms, award-winning respite care breaks, outdoor activities, school and group residentials, corporate away days and the charity’s fundraising.

Accessibility shaped the design from the start — clear, high-contrast headings, generous text sizes, simple navigation and an accessibility toolbar on every page, with each accommodation and activity page carrying its own access information.

We integrated GemaPark so guests can search availability and book online, with a live availability calendar on each of the nineteen individual lodge pages. During the build we also refined the look with the charity’s trustees — a more elegant serif typeface, a warm off-white palette and a solid navy navigation — so the photography of Kielder Forest can do the talking.

A news and stories section, a fundraising hub covering donations, the lottery, appeals and gifts in wills, and a jobs and volunteering area give the charity room to keep growing the site itself.

The Power of Nature, Available to All.

Nineteen accessible lodges, each with its own live availability calendar. Online booking through GemaPark. Respite care, outdoor activities, residentials and fundraising — all in one place, and accessible by design.

Project highlights – Calvert Kielder

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We have worked with Terry for a number of years now and find his approach to be very professional, consistently delivering high quality work.

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As a campsite business in Northumberland we were keen to use a local company for the design and development of our new website which has just been launched. We are so pleased we found Terry who provided an excellent, high quality service and was extremely patient with my constant questions, changing of my mind and indecision - always responding quickly to my numerous emails. Our website looks great, we're so pleased.

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We have been working with TWDA for a number of years, initially as a start up, when Terry worked in partnership with us to design the brand and logo for our holiday property business. He then built our website and taught me how to manage certain elements myself. He was always on hand, however, to help when I couldn't understand what to do or to undo a mistake! He was able to to help connect our website to third party diaries and payment systems to ensure everything worked.

As our business has expanded TWDA have been able to work with us to add further properties and web pages, and more recently more build specific branding and logos we have needed. A very talented, responsive and local company that we are so glad we found!

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Blown away by both the quality and the speed at which Terry created a fully functioning website. The whole process from start to finish was seamless. Highly recommend TWDA!!

Terry and Sarah have been so great and helpful to work with. They are always responding to emergency situations and very willing to help. I couldn't recommend them any higher.

TWDA have created a fantastic website for our business, building from the ground upwards with very detail considered. Logo design was spot on, and we couldn't have asked for a better job.

Although we retain admin access for the smaller updates, Terry remains on hand to sort out any glitches and requested changes which he does without question or delay.

Terry created a very professional website for us with the minimum of hassle. Since the website has been up and running, he has also been a great source of assistance to us “non-techies.

TWDA has done two websites for me. Both have been first class. They are easy to use and look great. I highly recommend Terry and Sarah to do your website.

I have found Terry’s knowledge of the internet and websites-building to be at the very forefront of the industry, and I believe my website is a testimonial to this.

I have also greatly appreciated his gentle manner and his endless patients. Terry has always gone the extra mile. I would highly recommend his service.